888poker has been unveiled as the brand new sponsor of American blended martial arts league the Professional Fighters League (PFL).
888poker will gain from branding at the PFL SmartCage at some point of the championship, with extra branding and merchandising throughout PFL channels.
“The Professional Fighters League (PFL) is overjoyed to announce our collaboration with 888poker, coinciding with the PFL Europe Championship,” stated PFL senior vice chairman of global James Frewin. “This partnership with a dynamic emblem like 888poker represents an thrilling assignment, specifically given the robust synergies among the poker network and the blended martial arts international.
“The specific seasonal layout of PFL is ready to captivate poker gamers and lovers globally, as they’re conversant in league and event systems that foster enticing narratives and dramatic spectacles.”
888/William Hill vice chairman of poker and coping with director of Rest of World, Amit Berkovich, commented: “We are overjoyed to announce our thrilling new partnership with the Professional Fighters League. At the coronary heart of this collaboration is our shared ardour for leisure and dedication to supplying satisfactory studies in our respective spaces.
“With the PFL’s role withinside the international of blended martial arts, collectively with 888poker’s award-triumphing gaming platform, this sponsorship deal provides a completely unique possibility to attain extra numerous audiences. We look ahead to the adventure that lies in advance and to the revolutionary tasks we are able to construct collectively.”
PFL Europe is the primary global nearby MMA league set up through the PFL, which changed into based through assignment capitalist Donn Davis in 2017 and released in 2018.