Checkd Media’s modern-day collection of the William Hill-backed program, “No Tippy Tappy Football with Sam Allardyce,” has garnered tremendous traction withinside the iGaming industry, registering over 750,000 short-shape social perspectives in the course of its preliminary 5 episodes.
This show, which made brilliant impressions on Checkd’s Footy Accumulators social structures in its previous season surrounding the World Cup, gathered a awesome 4.sixty three million impressions withinside the inaugural month of 2023-24. Additionally, this system acquired near 350,000 perspectives on YouTube.
In its sophomore season, famend visitors which includes Jermain Defoe, Steve Bruce, and Alan Stubbs have graced the show. The episode presenting Stubbs, a former Celtic player, acquired full-size interest in Scotland, highlighting his studies with referees in the course of Old Firm derbies in a communique with period in-between host Tim Sherwood.
The maximum current episode featured ex-Tottenham and England luminary, Les Ferdinand, with its airing on YouTube and trendy audio structures the preceding weekend.
This collection’ preliminary month brought about a full-size uptick in stakes for William Hill, as bettors engaged with the content material and its related making a bet tips.
The upcoming episodes promise similarly exclusives, as a lineup of distinguished visitors is about to percentage their precise perspectives, insights, and testimonies at some point of the season withinside the iGaming landscape.
Will Tyrrell, Director of UK Media at Checkd Media, said: “We loved quite a few fulfillment in growing an open, sincere and attractive dialogue with a number of the game’s great names withinside the first season of No Tippy Tappy Football with Sam Allardyce and it’s first rate to have hit the floor jogging in 2023-24.
“With Sam Allardyce on board once more to percentage his influential reviews at the game, we’ve attracted various superb visitors, with the content material produced making waves each on social channels and throughout conventional media. We are very thankful once more for the help of William Hill as we retain to offer best enjoyment in addition to insightful making a bet picks for viewers.”
Daryl West, Head of Sponsorship, Social and PR at William Hill: “No Tippy Tappy Football with Sam Allardyce keeps to offer compelling viewing for soccer lovers and it’s outstanding to have it again for a 2nd season. The visitors we’ve had on have already got been large hitters, imparting certainly weighty reviews, and we stay up for producing extra high-quality consequences transferring forward.”