William Hill hopes to enlarge its impact withinside the global of Irish horseracing via way of means of welcoming 4 new figures as emblem ambassadors.
The newly brought ambassadors consist of Gavin Cromwell – a teacher on the Cheltenham Festival, carried out jockeys J J Slevin and Sean Flanagan and the presenter and broadcaster Jane Mangan.
The quartet of ambassadors will make a contribution via way of means of offering blogs that cowl important racing activities and information. Moreover, they may create ordinary video content material for the bookmaker’s social media platforms.
The declaration of those ambassador appointments additionally coincides with the information that William Hill has prolonged its sponsorship of the William Hill Champion Chase on the Punchestown Festival for the subsequent 3 years.
The agency additionally introduced extra sponsorships for races just like the William Hill Boyne Hurdle at Navan on eleven February.
To spherical this all off, William Hill has fashioned a partnership with Off The Ball, an Irish sports activities media agency. This collaboration will bring about joint-branded stay horse racing activities throughout Ireland, which include podcasts, radio shows, internet site functions and stay virtual content material.
The inaugural occasion is scheduled for 1 February beforehand of the Dublin Racing Festival, proposing all 4 newly appointed Irish horse racing ambassadors.
Andrew McCleave, Head of Marketing at William Hill (Ireland), stated: “William Hill has a protracted proud records in horse racing, particularly withinside the UK, and for 2024 we need to put ourselves on the coronary heart of racing in Ireland as well.
“We are extremely joyful to announce Gavin Cromwell, J J Slevin, Sean Flanagan and Jane Mangan as our new horse racing ambassadors in Ireland. All 4 are very gifted of their fields and may be capable of provide charming and specific perception to our followers.”