Optimove, the number one CRM Marketing Solution for iGaming, has introduced the advertising of Motti Colman to the position of VP of Revenue, Gaming. In his new capacity, Colman will oversee the worldwide Online Gambling business division, which incorporates groups withinside the United States and EMEA, accountable for each new and current businesses.
Colman brings sizable enjoy to his new position, having spent 9 years with Optimove. Before this advertising, he served as its Senior Director of Sales. In total, Colman has over fifteen years of enjoy in income and enterprise development, spanning on-line and offline gaming and retail verticals. Colman is well-prepared to guide Optimove’s increase approach withinside the iGaming market.
His appointment displays Optimove’s dedication to increasing its presence and handing over client-centric CRM advertising and marketing answers tailor-made to the iGaming enterprise’s particular requirements. Colman’s deep expertise of the company’s goals and enterprise understanding positions him to hold contributing substantially to the iGaming enterprise.
Optimove’s Founder & CEO, Pini Yakuel, expressed his self belief in Motti as a crucial participant withinside the company’s increase trajectory, stating, “Motti’s know-how in iGaming advertising and marketing has performed a vital position in Optimove’s function because the main CRM participant withinside the iGaming enterprise. His deep understanding and powerful problem-fixing were big members to our success. Under Motti’s leadership, we’re doubling down on our dedication to assist our customers deepen participant loyalty and maximize client lifetime value.”
Motti Colman, VP of Revenue Gaming at Optimove, said, “I am humbled to spearhead Optimove’s worldwide iGaming sales initiatives. Reflecting on my adventure because becoming a member of Optimove in 2015, it’s extremely good to witness our evolution right into a worldwide superpower serving over 1,two hundred brands. Becoming the main CRM advertising and marketing answer for the iGaming zone has been an splendid adventure, and I eagerly assume the interesting chapters ahead.”
The declaration comes at the heels of Optimove’s release of OptiGenie, a complete AI-powered suite embedded in Optimove, the primary Customer-Led Marketing Platform. Optimove’s customers are actually empowered through AI to optimize advertising and marketing workflows from perception to advent and thru orchestration.