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Altenar appoints Charlie Williams as Commercial Director

NewsAltenar appoints Charlie Williams as Commercial Director


Leading sportsbook targeted on international enlargement with today’s business lease

Altenar, the main sportsbook and iGaming software program provider, has improved its international status with the appointment of Charlie Williams as Commercial Director.

Williams brings a wealth of revel in to the position, with Altenar’s today’s lease reflecting its formidable plans for in addition international enlargement.

At Altenar, he’s going to oversee the award-prevailing sportsbook issuer’s business strategy, encompassing the company’s unique nearby procedures for marketing, lead generation, income management, and strategic partnerships.

As a part of his new position, Williams may also sell and enlarge the company’s business hobby to growth sales generation, marketplace share, and supply sustainable boom.

Bringing a wealth of revel in to the position, Williams has led a success exits withinside the software program industry, in addition to maintaining senior business and operational management positions at numerous B2B iGaming suppliers.

He has additionally based a a success consultancy organization focussing on C-Level advisory to take a enterprise imaginative and prescient into economic realisation.

Commenting on the brand new appointment, Dinos Stranomitis, COO and Co-Founder at Altenar, said: “I am thrilled to welcome Charlie to Altenar and I am positive he’s going to show to be a exceptional asset withinside the position of Commercial Director.

“Charlie has an entrepreneurial attitude and robust management skills. Being a innovative strategist with first rate organisational abilities, I’m positive he could be capable of join the crew in any respect ranges to growth overall performance.

“His knowledge and history throughout more than one roles will absolute confidence stand us in desirable stead globally and could enhance our outreach as a main sportsbook throughout a whole lot of markets.”

Charlie Williams, Commercial Director at Altenar, said: “I’m searching ahead to getting began out at Altenar and we’ve got masses of interesting plans ahead.

“We will keep our international attention with persevered efforts in fortifying our robust overall performance in Europe and LatAm, even as additionally growing penetration withinside the UK, Nordics, and North American regions.

“Our number one goal is to pursue enterprise in regulated markets, even as additionally helping our boom in newly regulated jurisdictions.

“I’m additionally positive that we are able to additionally be exploring masses extra of the African marketplace via capability strategic partnerships.”

Licensed throughout a complete of thirteen most important international markets, along with certifications from the UKGC and MGA, Altenar has installed itself because the sportsbook issuer of desire for more than one main operators.

The main provider has acquired sustained reputation with more than one award wins withinside the beyond year, along with the MiGEAs, EGR Nordics, EGR Italy, SBC Latin America and the Baltic and Scandinavian Gaming Awards.

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