The recreation among Kansas City Chiefs and New York Jets performed on 1 October 2023 reportedly drew 27 million visitors to face for the maximum-watched Sunday display for the reason that Super Bowl performed on 12 February 2023. As pronounced with the aid of using USA Today, the advent of the superstar singer Taylor Swift made at the Chiefs’ stadium at some stage in their Week three recreation in opposition to Chicago Bears and the speculations approximately her romantic involvement with the Chiefs’ tight quit Travis Kelce led to a 27 percentage growth in bets on Chiefs inside one-week time.
Celebrity Appearance Increased Wagering Handle:
USA Today reviews that the Taylor Swift‘s look made at the MetLife Stadium at some stage in the Week three recreation in opposition to Chicago Bears extended the Travis Kelce jersey sale 4 times. Likewise, the Week four soccer recreation among Kansas City Chiefs and New York Jets coincided with the Swift’s look at the Sunday Night Show to growth the entire cash line and unfold bets from preceding week on Chiefs with the aid of using 25 percentage.
122 Percent More Bets Placed on Travis Kelce:
Also, USA Today makes use of the state-of-the-art statistics factors from the Tipico Sportsbook to document that the average bets from Week three to Week four at the Chiefs rose with the aid of using 27 percentage. The rumors reportedly led to a hundred and fifteen percentage extra bets positioned on Travis Kelce and taken a 122 percentage growth in Kelce landing wagers. The supply compares the Chiefs’ recreation with the Patriots-Cowboys recreation to document that the Cowboys recorded most effective a 9 percentage growth despite the fact that they’ve the most important fan base of any group withinside the States. According to USA Today, the advent made with the aid of using Taylor Swift had a huge effect at the NFL wagering handle.
Player’s Modest Performance: