William Hill has bolstered its listing of horse racing ambassadors via way of means of aligning with main Irish teacher Gavin Cromwell, pinnacle National Hunt jockeys J J Slevin and Sean Flanagan and revered presenter and broadcaster Jane Mangan.
Aimed at growing its content material supplying in Ireland, the offers with Cromwell, Slevin, Flanagan and Mangan will see the ambassadors offer blogs overlaying all of the most important racing information and conferences in addition to ordinary video content material for the bookmaker’s social media platforms. The interest will start beforehand of this weekend’s Dublin Racing Festival from Leopardstown, wherein Slevin is ready to accomplice Irish Gold Cup contender, Fastorslow.
The 4 new offers are available in conjunction with the information that the main bookmaker has prolonged its sponsorship of the William Hill Champion Chase on the hole day of the Punchestown Festival for the following 3 years, with numerous different races set to be subsidized such as the William Hill Boyne Hurdle at Navan on February 11.
In addition, William Hill has additionally partnered with Irish sports activities media company, Off The Ball, who produce podcast, radio, internet site and stay virtual content material. The partnership will see joint branded William Hill and Off The Ball stay horse racing occasions round Ireland withinside the coming months, with the primary taking location on February 1 beforehand of the Dublin Racing Festival. The stay occasion will function all 4 of the bookmaker’s new Irish horse racing ambassadors.
Andrew McCleave, Head of Marketing at William Ireland, said: “William Hill has a protracted proud records in horse racing, specially withinside the UK, and for 2024 we need to put ourselves on the coronary heart of racing in Ireland as well.
“We are extremely joyful to announce Gavin Cromwell, J J Slevin, Sean Flanagan and Jane Mangan as our new horse racing ambassadors in Ireland. All 4 are very gifted of their fields and can be capable of provide charming and precise perception to our followers.
“We really need to get into the DNA of Irish racing via way of means of helping huge races and festivals, so it’s first rate that we’ve got prolonged our sponsorship of the William Hill Champion Chase on the Punchestown Festival for every other 3 years, even as our cope with Off The Ball must without a doubt assist growth our publicity too.”