A 12 months after the In-Game Currency Conversion function launched, 85% of all bets in crypto casinos powered via way of means of the SOFTSWISS Casino Platform are made through the tool. The Casino Platform group stocks treasured insights won via way of means of analysing annual statistics.
The SOFTSWISS Casino Platform brought the In-Game Currency Conversion function in 2022 as a crypto-centric answer that unlocks new enterprise possibilities for customers and offers gamers greater freedom of action. The function lets in gamers to transform their crypto balances into as many as nine fiat currencies, permitting them to wager in video games that natively do now no longer aid crypto. This hugely expands the variety of the content material to be had to crypto-gamers.
The first issue the SOFTSWISS Casino Platform group observed is a massive conversion in ordinary function customers. About 65-70% of gamers who attempted In-Game Currency Conversion as a minimum as soon as keep making over 90% of bets through the constructed in functionality. These bettors emerge as ordinary customers, signalling that the function located its area of interest and performed product-marketplace fit.
Another treasured perception is that the retention charge of the institution of gamers who use In-Game Currency Conversion is better than individuals who do now no longer. It may be useful in phrases of target target market segmentation due to the fact such gamers are greater treasured.
Using the tool, customers play video games over two times as often. In general, the extent of bets generated the use of the In-Game Currency Conversion function reaches as much as 85% of the entire extent of bets on crypto casinos and as much as 21% on crypto and fiat ones.
Darya Avtukhovich, Head of SOFTSWISS Casino Platform, comments:
“SOFTSWISS is one of the pioneers in crypto gambling, and we stay a forward-questioning company, integrating functions like In-Game Currency Conversion into our product. We recognize the enterprise necessities way to our understanding and analytical work, and the end result is the steady evolution of the SOFTSWISS Casino Platform, which continues its repute as one of the maximum dependable at the marketplace.”
The forthcoming SBC Summit Barcelona 2023 gives a really perfect event to discover the state-of-the-art upgrades of the SOFTSWISS Casino Platform. Participants can meet with SOFTSWISS delegates at stand CG58, wherein they are able to speak each the latest traits withinside the iGaming enterprise and new answers so as to boost up the improvement in their enterprise.